About This Course
Today, businesses and companies are operating in a VUCA (Volatile, Uncertain, Complex, andAmbiguous) and BANI (Brittle, Anxious, Non-linear, and Incomprehensible) world. In this rapidly evolving landscape, the need to innovate products, services, and business processes is paramount to remain competitive, adapt to market shifts, and meet changing customer demands.
One way to lead is to innovate, not imitate. As Steve Jobs once said, "Innovation is the only way to win." Hence, this 5-Day Certified Strategic Design Thinking Expert Program is designed as an onthe-job Innovation Development Program to reignite participants' inner potential to reimagine, ideate, innovate, and implement creative, digital, and strategic solutions that keep businesses competitive while capitalizing on growth opportunities even during global crises. The program trains professionals to generate incremental, breakthrough, or radical innovations, validate their ideas, develop a business model, and pitch them for approval, funding, or investor buy-in before proceeding with product, service, or solution development and implementation.
The ultimate goal of this program is to ensure that participants can continuously generate innovative ideas, craft a one-page business model, and effectively pitch their concepts to secure management approval and drive innovation within their organizations.
ISO 17024:2012 Accredited Program by Convergence Certification and Skills Development (CCSD) Council To reinforce our commitment to excellence, this 3-day program is accredited by CCSD Council HQ, Prague, in accordance with the prestigious ISO 17024:2012 guidelines for professional certification. This accreditation is granted to CCSD by the esteemed TQV from Switzerland, serving as an Accrediting Service for Conformity Assessment Bodies (ASCAB).
Learning Objectives
- Discover ways to build up courage to think creatively and critically.
- Apply 5P's Design Thinking methodology to generate creative and innovative solutions
- Design a prototype to validate and experiment the solution.
- Complete a Navlan Business Model Innovation® and pitch the innovation.
- Complete a Pitch Deck to pitch the ideas for approval or funding.
Prerequisites
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Target Audience
Professionals across various roles and responsibilities from different industries, including:
- Entry-level to mid-level professionals aiming to advance their design thinking expertise for strategic problem-solving
- Senior executives, C-suites executives, and decision-makers aiming to drive organizational innovation and transformation.
- Project managers, business analysts, product developers, designers, and team lead seeking to master design thinking methodologies for high-impact solutions.
- Entrepreneurs, startup founders, and business strategists wanting to integrate design thinking at a strategic level.
- Innovation leaders and consultants looking to lead and implement design thinking initiatives within organizations.
Training Outline
- Principles of Design Thinking for Innovation
- Design Thinking for Creative, Digital, SMART, Green, and Sustainable Innovation
- Persona, Being Human-Centric and Caring
- Problem, Identifying the Right Issue
- Propose, Generating a Range of Creative Solutions
- Prototype, Build to Think and Learn
- Pivot or Persevere, Validate the Solution and Refine
- Business Model Canvas (BMC) vs. Business Case
- Customer Segment, Early Adopter, and Problem
- Alternative Behavior, Solution, and Hypothesis
- Unique Value Proposition, Channels, and Customer Relationship
- Revenue Streams, Key Resources, and Key Activities
- Key Partners, Cost Structure, and Key Success Metrics
- Unfair Advantage and Enterprise Risk & Mitigation
- Presenter and Pitching
- The 4 Ps of Presentation or Pitch
- First Impression is Lasting Impression
- Overcome Fear and Stay Confident
- Pitch Deck and Pitch Preparation
- 10-Minute Pitch
- Certification Assessment